Exam Preparation Task

In your case study group discuss the following questions and try to answer them as much from memory first as possible, then turn to your notes.

1. What is an example of a vertically integrated company?

2. What has the impact of increased internet connectivity been on the media production, distribution and marketing process?

3. What is technological convergence and give an example of its use in the industry?

4. What is media convergence and give an examples of its use in the industry?

5. What are some of the issues raised by Media ownership in the videogames industry?

6. What is the importance of cross media convergence and synergy in production, distribution and marketing?

7. What impact have recent developments in technology had on the production, distribution, marketing and exchange of videogames?

8. What are some of the significances of proliferation in hardware and content for institutions and audiences?

9. Think about the ways in which your own experiences of interacting with the videogames industry might illustrate wider patterns and trends of audience behaviour; write some bullet points on your own consumption of videogames.

Ensure your answers are in full sentences, try to construct an argument in response to the question.

Don't forget to include information on both GTA IV and your case study game, also feel free to incorporate historic information about the industry to illustrate your broad understanding of the industry.