All case studies must include:
Production:
Information on the game, ie. what kind of game is it, i.e first person shooter.
Who made it? Developer, publisher
How was it funded?
What new technology or key features?
Marketing:
What was the strategy, i.e. viral, conventional?
What kind of audience are they trying to attract and how? i.e. look at the different ads.
Distribution:
How do you buy it?
How do you pay?
How can you get hold of it?
Consumption:
Is there any user generated content?
Is it multi-player ?
Is it online?
Any points of interest, something that makes this game interesting?
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